With browser tracking becoming less accurate due to privacy changes and ad blockers, the Facebook Conversion API (CAPI) provides a powerful solution. It allows you to send web and server events directly to Facebook — improving data accuracy, tracking consistency, and campaign performance.
We handle everything: from integration and server configuration to event mapping and ongoing monitoring. Whether you’re running lead ads or eCommerce campaigns, CAPI ensures Meta receives the data it needs to optimize effectively.
Track more conversions accurately even when cookies or pixels fail.
Send rich, reliable event data to improve campaign delivery and results.
Meet evolving privacy laws by shifting to a server-based data flow.
Works alongside your existing Meta Pixel for maximum tracking power.
We identify the key events that should be tracked via CAPI.
We implement the server-side connection using Meta-approved methods.
We ensure events are firing properly and adjust for performance gains.
Want accurate tracking, better conversions, and full-funnel visibility? Book a free call and we’ll show you how Facebook Conversion API can fix your data and boost your ad performance.
